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When you are seeking the perfect vision for your company or personal brand, 

It is important to first identify what makes you unique. 

You should take some time and think about who YOU really want as a customer base,

 not just someone else's version of perfection.

The importance of a clear vision cannot be overstated. 

It does not matter what you're working on.

 If your goal isn't crystal-clear then there's no way for anything but fuzzy logic and guesswork to get in its way.

Serve Hard. 👊🏻


#ShawnMedlin #ServeHard #Vision

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